Strala is a SaaS technology platform that helps marketers automate and track the effectiveness of content and media across all customer touchpoints. Strala helps marketers define, collect, and unify all customer touchpoint interactions across paid, owned, and earned media. Strala seamlessly integrates with top ad and marketing platforms to automate tracking (Google, Facebook, Yahoo, Bing, Salesforce.com, and Adobe among others). This data creates the foundation of experience data that solves a majority of problems with big data, personalization, attribution, and AI.
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