Bloomberg Second Measure is a leading provider of transaction data analytics that delivers valuable insights into company performance and consumer trends. The company offers proprietary analytics that support investors in faster decision-making by providing a daily view into observed company performance based on billions of purchases made by millions of U.S. consumers. Founded in 2015 and acquired by Bloomberg in 2020, it serves some of the world’s largest investment firms and consumer brands, positioning itself as a pioneer in alternative data solutions.

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Second Measure

Getro, Inc

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