Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One."
Overview
As a Search Engine Optimization Analyst, you’ll play an integral role on the brand team by providing insights that will inform our clients’ online marketing strategy. You’ll collaborate with diverse teams – including Marketing, Creative, Technology, Strategy and Insights, and Media – and you’ll gain an in-depth knowledge of how these capabilities work.
Responsibilities
Day to day, your responsibilities will include:
- Consulting with internal teams and clients on search engine accessibility
- Performing keyword mining, segmentation and mapping as well as gap analyses and competitive analyses
- Providing optimization recommendations for site content
- Developing and executing link-building strategies
- Providing monthly/quarterly metrics reports to show value against all initiatives
Qualifications
We’re looking for an entry-level Analyst who is eager to learn and grow in our business. Typically, requirements for the job include:
- A four-year degree in marketing, computer science or a related field
- Basic knowledge of HTML, JavaScript, and CSS
- Solid analytical and problem solving skills
- Strong verbal and written communication skills
- A desire to learn and improve at every opportunity – this job will involve comprehensive training and has rapid advancement potential
- Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.
Got the sparkle? Apply if you believe your unique skills are a fit. We’d love to hear from you.
Additional information