Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/.
Overview
We're looking for a Senior Manager, Retail Consultancy. This individual will be responsible for assisting in the annual planning process and the management of key projects for assigned brands, as well as ensuring program synergy with key clients.
PRIMARY RESPONSIBILITIES:
Work with the internal cross-functional team (Strategic Planning, Client Leadership and Creative) to develop optimal and actionable strategies, concepts and tactics
Manage the implementation of key client projects
Build strong working relationships with assigned retailer client contacts
Manage execution of approved programs through team
Work with external client vendors/agencies to execute projects as assigned
Approach and manage partnership relationships with other manufacturers or properties
Identify retailer direct and manufacturer platforms
Develop and manage project timelines and budgets
Manage communication of project status and budget to client teams
Work hand-in-hand with internal teams on planning and implementation of retail marketing extensions of brand and category programs (national retainer clients)
Manage client approval process
Measure post-promotion results using agency and client-provided data
Direct management and mentoring of other team Managers and/or Account Executives reporting to you
Mentoring and engaging all Retail Consultancy Managers and Account Executives supporting the assigned retailer
Development of new and improved processes, solutions and ways of working
Be the 'voice' of the Retail Consultancy Managers in Mars Way training and roll-out
Develop and share best-in-class training for Retail Consultancy Managers
Serve as the escalation point and problem solver for Retail Consultancy Managers and Account Executives
Some travel required
SKILL SETS REQUIRED:
Bachelor’s degree in advertising, marketing, business, or related field
7-10 years’ experience in retail marketing or experience with assigned retailer
Experience leading and developing others
Proven Project Management experience
Strategic thinking in the development of Shopper Marketing programs and management of day-to-day
business
Ability to analyze past program results and current consumer insights and leverage learnings to drive sound,
strategic plans
Sound decision making skills based in industry knowledge
Passion about business – always thinking of ways to improve/grow assigned client/business
Strong listening skills and attention to detail
Excellent verbal, written, presentation and interpersonal skills
Desire to dig in and do what’s needed to get the job done right
Additional information
