Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Overview
As an Associate Director, Social Strategy, you will play a key leadership role on our team, guiding the development and execution of breakthrough social strategies across two high-profile global brands in the financial services space. This is a rare opportunity for a true T-shaped strategist—someone who combines deep expertise in social media with broad fluency in creative ideation, client management, and culture-shaping campaigns.
Responsibilities
Day-to-day, your role includes:
- Leading the creation of robust, actionable social playbooks and frameworks to set client teams up for success in always-on and campaign environments.
- Translating social and cultural insights into compelling creative briefs and big ideas that push brands into cultural relevance.
- Developing and executing integrated social and content strategies that drive engagement, brand love, and measurable results.
- Partnering closely with creative, influencer, and analytics teams to deliver cohesive programs and breakthrough work.
- Serving as a trusted advisor to clients, deftly managing relationships and confidently navigating high-visibility projects.
- Keeping a firm pulse on pop culture, emerging platforms, and digital trends—identifying new opportunities for brands to lead, not follow.
- Providing mentorship and guidance to junior team members, helping to elevate the team’s overall strategic output.
Qualifications
We’re looking for impactful experience, which typically includes:
- 6–8 years of digital and social experience—agency, brand, or publisher-side—ideally with a mix of content, creative, and campaign leadership.
- Demonstrated ability to build and implement social playbooks, frameworks, or best practices for large brands.
- A strong track record for driving creative campaigns from insight to execution, especially those rooted in cultural or social trends.
- Deep understanding of the social media landscape across legacy and emerging platforms, with a passion for staying ahead of what’s next.
- Experience crafting creative briefs, collaborating with creative teams, and inspiring breakthrough ideation.
- Expertise in both organic and paid social, including influencer strategy and measurement.
- Ability to distill data and insights into actionable strategic recommendations.
- Exceptional client management skills—adept at navigating complex organizations and building trust.
- Excellent written and verbal communication skills, with a knack for storytelling and persuasive presentations.
- A collaborative, solutions-oriented mindset and a passion for mentoring others.
Additional information
