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Competitive Insights Intern

Pluralsight

Pluralsight

United States · Remote
Posted on Friday, February 2, 2024

Job Description:

The Opportunity:

As a Competitive Insights Intern, you will step into an exciting role within our dynamic team within Product Marketing and play a crucial part in improving our understanding of the competitive landscape. Your focus will be on crafting "battle-cards" for key competitors, unraveling competitor dynamics, and reporting on critical market events such as quarterly earnings reports and other competitor news. This internship presents an outstanding opportunity to gain hands-on experience in competitive analysis and market intelligence.

What you’ll own:

  • Competitive Analysis: Dive deep into the world of competitive analysis. Research and analyze key competitors in our industry, gaining understanding into their strengths, weaknesses, and market positioning.
  • Battle-card Creation: Develop comprehensive "battle-cards" for each competitor, summarizing their critical details and helping our Sales colleagues understand how to win against our competitors.
  • Competitor Dynamics: Stay up-to-date on changes within competitor organizations, from leadership shifts to strategic adjustments. Your mission is to develop a detailed understanding of competitor dynamics and competitive advantages.
  • Market Event Monitoring: Be the eyes and ears of our team when it comes to tracking significant market events. Keep a watchful eye on quarterly earnings reports, product launches, acquisitions, and other competitor news, and provide insights into their potential impact on our business.
  • Market Research: Collaborate with cross-functional teams to conduct market research. Identify emerging trends, customer preferences, and industry benchmarks to support our decision-making.

Experience you’ll need:

  • Analytical Skills: Strong analytical skills, with a keen eye for detail.
  • Research Proficiency: Excellent research abilities to dissect and understand market dynamics.
  • Communication Skills: Strong written communication skills to convey your findings adequately.
  • Team Player: Ability to work both independently and as part of a collaborative team.
  • Market Research: A genuine curiosity about market research and competitive analysis.

EOE Statement

Bring yourself. Pluralsight is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, age or protected veteran status. Pluralsight will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact ta-operations@pluralsight.com to request an accommodation.

For more information on Plurasight’s commitment to building a more diverse and inclusive workforce please review our most recent Diversity, Equity, Inclusion and Belonging Report HERE.

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