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BOUCHERON Marketing & Merchandising Manager

Kering

Kering

Marketing & Communications, Sales & Business Development
New York, NY, USA
USD 100k-110k / year
Posted on Jul 15, 2025

Summary

About Boucheron: Created by Frédéric Boucheron in 1858, Maison Boucheron has evolved through four generations of direct descendants. A visionary designer and the very first of the great contemporary jewelers to open a boutique on Place Vendôme, Boucheron still embodies absolute excellence in Jewelry, High Jewelry and Watchmaking today. The Boucheron style, free and daring, is an expression of the vision, creativity, and innovation of the Maison.

Job Description

Merchandising Manager, Boucheron Americas

Base salary $100,000 - $110,000 plus annual bonus

Position Overview: The Merchandising Manager will successfully execute Boucheron Product and Merchandising strategy on time and based on international product launches, following guidance and objectives set by the VP of Marketing and Communications Americas.

You will organize and deliver agreed guidelines, focus, and analysis of product performance to optimize product profitability and ensure clear representation in all stores, events and product needs.

You will also act as key Boucheron contact for the organization and delivery of collaborations.

JOB RESPONSIBILITIES:

  • Ensure an optimal product availability for W, Jewelry and Fine Jewelry and High Jewelry in the Americas
    • based on regional merchandising guidelines, boutique typology, launch plans and event calendar
    • Define boutique assortment together with each boutique for all product lines (W, JO, FJO, HJ)
    • Monitor and optimize deliveries anticipating seasonality and local specificities
    • Consolidate and monitor waiting lists and client order lists to share with ADV
    • Drive the stock qualitatively: stock rotation and life cycle status and initiate quarterly rebalancing vs Model Stock
    • Guarantee a minimum visible assortment – for each boutique - is respected
    • Build specific assortment for events (retail and wholesale) in collaboration with commercial and VM team
    • Arbitrate product allocation within the market when necessary / requested from ADV
  • Ensure fluidity of product launches for European markets
    • Based on a regional launch plan
    • Coordinate communication with American markets to prepare product launches
    • Follow-up on novelties deliveries & performances on the first months following the launches
    • Be a referent for questions from ADV regarding arbitrations if needed
  • Lead merchandising analysis and reporting for the Americas and share all relevant information
    • Based on reporting format set by the VP Marketing and Communication Americas
    • Provide clear merchandising analysis on stock & sales for both retail and wholesale network and suggest any associated actions plan
    • Consolidate qualitative and quantitative product feedback in view of forecasting process
    • Provide fluid product information to the American commercial community
    • Participate to commercial meetings and prepare corresponding merchandising presentations (managers meeting, HJ committee…)
  • Support the American business
    • Participate to the sales forecasts process accompanying regional merchandising manager in declining sales projections into more detailed forecast (per boutique, per collection…)
    • Participate to American Partners days preparation
    • Conduct constant market intelligence surveillance, monitoring competition launches, market pricing.

REQUIREMENTS:
Academic / Professional Qualifications

  • Bachelor’s degree in Fashion Merchandising, Business Management, Marketing or related field preferred

Work Experience

  • Minimum of 5 years of experience in Merchandising and Product Marketing in the luxury sector. Jewelry Industry is a must

Required Competencies

  • Excellent interpersonal skills, able to build sustainable relationships with all types of profiles, externally and internally
  • Strong organizational skills
  • Capacity to prioritize tasks and ask for manager’s support when needed
  • Proven ability to manage multiple tasks autonomously, adapt quickly and meet deadlines
  • Curious, connected, and pro-active
  • Detail oriented and well prepared
  • Good team player
  • Fluent English, French will be a plus

Additional Information: Boucheron successfully kicked-off the global re-launch in 2017 with a strong geographical development on historical markets (Europe, Japan, Middle East), while also developing new major territories in China & Korea. Starting in 2023, Boucheron will write another page of its history with the conquest of the American market.

The next step of this plan is the creation of a solid Marketing & Communications team to lead the efforts in establishing Boucheron as the most stylish & cutting-edge French High Jewelry Maison in the American market. In terms of scope, the journey will begin with US & Canada, while the rest of the Americas will be explored at a later stage. The role is an exciting, new challenge for you and a once-in-a-lifetime adventure.

Reports to: VP Marketing and Communications, Boucheron Americas

Job Type

Regular

Start Date

2025-10-31

Schedule

Full time

Organization

Boucheron Joaillerie USA