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Design Lead Manager, Feed Ads

Instagram

Instagram

Design
Menlo Park, CA, USA
USD 165k-231k / year + Equity
Posted on Oct 2, 2025

We’re looking for a design leader to shape the next chapter of Feed Ads — one of the highest revenue-generating teams at Instagram. This is a rare hybrid role where you’ll both lead a design team and personally drive some of the most ambiguous, high-impact work in the organization. Success in this role will be measured by the incremental revenue you unlock through smarter, more integrated and high craft Feed and ad experiences.

Responsibilities

  • Manage and grow small design team, ensuring the team delivers against goals
  • Drive innovation by inventing new, ad formats and evolving the Feed surface to make ads feel more native and delightful
  • Tackle ambiguity head-on — from concept to execution — bringing clarity and creativity to uncharted problem spaces
  • Scale your impact by taking on execution oversight

Minimum Qualifications

  • 6+ years of experience in Product Design
  • 2+ years of design leadership experience
  • 6+ years of experience working collaboratively with product, engineering, design, content and user research teams
  • Experience building and shipping applications or software across a variety of platforms
  • Experience leading product direction and strategic thinking with the experience developing product goals, identify opportunities, and make decisions based on the impact to people and the company
  • Experience representing work to a broader product team and other leaders, clearly and succinctly communicating the goals and concepts
  • A portfolio that demonstrates relevant work, an understanding of best practices in product design and a track record of shipping high-quality products

Preferred Qualifications

  • 1+ year with direct reports under your guidance
  • Experience designing on mobile for industry-leading consumer apps
  • Experience with business-to-consumer marketplaces

Compensation

$165,000/year to $231,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.