Senior Product Lead Growth Operations Manager
Divvy
Innovate with purpose
At BILL, we believe in empowering the businesses that drive our economy. By replacing outdated financial processes with innovative tools, we help businesses—from startups to established brands—make smarter decisions and gain control of their operations. And we don’t stop there: we’re creating the future of financial automation so businesses can spend more time on what matters.
Working here means you become part of a vision-driven team that’s ready to tackle challenges and build cutting-edge solutions. We value purpose, drive, and curiosity—and we thrive in a fast-paced, ever-changing environment. Whether in one of our offices in San Jose, CA, Draper, UT, or working remotely, BILLders collaborate to deliver real impact for businesses that need more time in their busy weeks.
BILL builds high performing teams and we seek to hire the best talent for every role. We're committed to building a workplace that fosters inclusion and diverse perspectives, valuing each person’s unique skills and experiences. We’d love to hear from you—you might be just what we’re looking for, whether in this role or another.
✨ Let’s give businesses more time for what matters.
About the Department
The Go-To-Market (GTM) Operations team at BILL supports the alignment and execution of high-impact initiatives across Marketing, Product-Led Growth (PLG), Sales, and Customer Success. We enable scalable systems, data infrastructure, and operational processes that accelerate growth and improve the customer experience.
As part of our investment in PLG and lifecycle marketing, we’re building out modern marketing automation and data activation capabilities with Inflection.io and a Customer Data Platform (CDP). These tools are key to delivering personalized, data-driven journeys that increase adoption, drive engagement, and improve ROI across the user lifecycle.
About the Role
We are hiring a Growth Marketing Operations Manager to support the implementation and ongoing execution of Inflection.io, our Customer Data Platform, and automated lifecycle journey creation. This role will play a key part in enabling data-driven decisions and campaign execution within the PLG motion, helping to accelerate time-to-value and improve campaign performance.
You will collaborate closely with Product Growth, Marketing, Data Engineering, and RevOps to ensure platforms are properly configured, campaigns are launched efficiently, and customer journeys are optimized to meet business goals.
We’d love to chat if you can:
Assist in the implementation and ongoing configuration of Inflection.io and our Customer Data Platform (CDP) to support marketing automation and journey orchestration.
Build and manage lifecycle campaigns tied to user behavior and product usage signals (activation, onboarding, expansion, retention).
Collaborate with Marketing and Product Growth teams to translate lifecycle strategies into operational journeys and trackable campaigns.
Support data ingestion and activation workflows, ensuring the right signals flow from the CDP into downstream marketing tools.
Create and maintain campaign assets, workflows, and segmentation logic in Inflection.io.
Monitor campaign performance and surface insights to stakeholders to inform iteration and optimization.
Maintain documentation and support enablement for cross-functional teams using Inflection.io and the CDP.
Ensure data quality, governance, and platform best practices are followed consistently.
Required Experience
- 3–6 years of experience in Marketing Operations, Lifecycle Marketing, or Growth Marketing roles.
- Hands-on experience working with a PLG-focused marketing automation platform (Inflection.io, Customer.io, Braze, Iterable, etc.).
- Experience with Customer Data Platforms (CDPs) such as Segment, RudderStack, mParticle, or similar.
- Familiarity with product usage data and behavioral tracking for triggering lifecycle campaigns.
- Solid understanding of campaign logic, segmentation, and personalization strategies.
- Comfort working with basic SQL and marketing data tools (e.g., Looker, Amplitude, GA4, Tableau).
- Experience collaborating across functions including Marketing, Product, Engineering, and Analytics.
Preferred Qualifications
- Prior experience in a SaaS or product-led growth environment.
- Experience with experimentation or A/B testing within lifecycle campaigns.
- Knowledge of event schema and data taxonomy best practices.
- Exposure to campaign measurement frameworks (e.g., funnel analysis, time-to-value, activation rate, etc.).
Core Competencies
- Execution-Oriented: Can take a roadmap or campaign plan and build it out with minimal supervision.
- Collaborative: Comfortable working across teams and collecting input to shape and improve journeys.
- Detail-Oriented: Precision in campaign logic, data configuration, and documentation.
- Analytical: Uses data to troubleshoot, optimize, and communicate performance insights.
- Curious & Adaptable: Open to learning new tools and evolving workflows in a fast-paced environment.
- Organized: Able to manage multiple projects with competing timelines effectively.
The estimated salary range for this role is noted below for our San Jose based role. Our ranges for each role and job level are based on a variety of factors including candidate experience, expertise, and geographic location and may vary from the amounts listed above. The role is also eligible for a competitive benefits package that includes: medical, dental, vision, life and disability insurance, 401(k) retirement plan, flexible spending & health savings account, paid holidays, paid time off, and other company benefits.
What’s in it for you?
Redefining how businesses automate their work is a fast-paced, exciting, and fun environment. But we also have benefits and perks to ensure the magic isn’t only experienced by our customers, but by our employees as well.
Here is a preview of some of the amazing benefits here at BILL:
- 100% paid employee health, dental, and vision plans (choose HMO, PPO, or HDHP)
- HSA & FSA accounts
- Life Insurance, Long & Short-term disability coverage
- Employee Assistance Program (EAP)
- 11+ Observed holidays and wellness days and flexible time off
- Employee Stock Purchase Program with employee discounts
- Wellness & Fitness initiatives
- Employee recognition and referral programs
- And much more
Don’t believe us? Check out our culture, benefits, and teams on our career site, LinkedIn Life, or YouTube pages.
BILL is an Equal Opportunity Employer. We believe our best ideas come from the unique stories, perspectives, and experiences of our team members. We welcome people of all backgrounds, abilities, and identities to bring their authentic selves and contribute to our culture.
We are committed to a transparent, inclusive hiring process that reflects our values. If you need accommodations at any stage, please contact interviewaccommodations@hq.bill.com.
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