Salesforce Marketing Cloud Technical Lead
Capgemini
Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.
Location - Fort Mill, SC
Job Description
We are seeking an experienced SFMC Developer to develop and implement marketing automation solutions within the Salesforce Marketing Cloud platform. The ideal candidate will collaborate with cross-functional teams to design, develop, and implement solutions that meet business requirements and optimize customer engagement.
Key Responsibilities:
- Develop and implement marketing automation solutions within Salesforce Marketing Cloud.
- Collaborate with cross-functional teams to design, develop, and implement solutions that meet business requirements.
- Optimize customer engagement through effective use of Marketing Cloud Builders and Studios, Personalization, and Distributed Marketing.
- Develop responsive email templates and Cloud pages with extensive knowledge of AMPscript.
- Utilize HTML, CSS, SQL, and AMPscript to create and manage marketing campaigns.
- Understand and work with Marketing Cloud's contact data model.
- Utilize Journey Builder, custom queries, and automation jobs to enhance marketing efforts.
- Integrate Salesforce using MC Connect, personalization site and data stream integrations, and Distributed Marketing Connector setup.
- Communicate effectively with team members, stakeholders, and management, providing regular updates on project progress, challenges, and solutions.
Qualifications:
- Experience with email and/or marketing automation software and integration with databases.
- Hands-on experience with all Marketing Cloud Builders and Studios, Personalization, and Distributed Marketing.
- Strong understanding of Journey Builder, custom queries, and automation jobs.
- Certification in Salesforce Marketing Cloud is an added advantage.
- Proven ability to integrate Salesforce using MC Connect, personalization site and data stream integrations, and Distributed Marketing Connector setup.
- Excellent communication skills to effectively interact with team members, stakeholders, and management.
Life at Capgemini
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:
- Flexible work
- Healthcare including dental, vision, mental health, and well-being programs
- Financial well-being programs such as 401(k) and Employee Share Ownership Plan
- Paid time off and paid holidays
- Paid parental leave
- Family building benefits like adoption assistance, surrogacy, and cryopreservation
- Social well-being benefits like subsidized back-up child/elder care and tutoring
- Mentoring, coaching and learning programs
- Employee Resource Groups
- Disaster Relief
Disclaimer:-
Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.
This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.
Capgemini is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.
Click the following link for more information on your rights as an Applicant http://www.capgemini.com/resources/equal-employment-opportunity-is-the-law
Skills (competencies)
Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fuelled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.