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Job Title: Sales & Trade Marketing Senior Manager

Location: New York, NY (In-Office Monday–Thursday)

Job Type: Full-Time

About Act+Acre

Act+Acre is a modern luxury brand dedicated to scalp care and hair wellness. Founded in 2018 by Helen Reavey, one of the world’s top hairstylists, the brand is built on deep industry expertise and patented Cold Processed® technology. We create clean, sustainable, and effective solutions for hair and scalp concerns, prioritizing both product quality and environmental responsibility.

About the Role

As the Sales & Trade Marketing Senior Manager at Act+Acre, you will play a critical role in driving growth across Sephora and additional retail channels. This is a highly cross-functional role focused on developing and executing strategic trade marketing initiatives that elevate brand visibility, enhance in-store experience, and maximize sell-through. You will work closely with our Creative, Marketing, and Sales teams to deliver innovative retail programs that reflect Act+Acre’s clean, elevated, and performance-driven ethos. This is a hybrid role based in our New York City office, with in-office presence required Monday through Thursday.

Key Responsibilities:

• Develop and execute tailored trade marketing strategies across Sephora and additional retail partners, focusing on merchandising, sampling, events, and promotional activations.
• Create and lead omnichannel launch plans that align with brand priorities and retailer calendars.
• Partner closely with Creative and Sales to develop compelling retailer assets, visual merchandising displays, and custom content to support product storytelling and education.
• Manage end-to-end execution of campaigns, ensuring timely delivery of materials, smooth retailer communication, and seamless alignment with broader brand marketing.
• Oversee all aspects of Sephora trade programming, including retail events, GWPs, sampling strategy, in-store animations, and digital initiatives.
• Maintain and communicate comprehensive retailer marketing calendars to align cross-functional teams and ensure coordinated efforts across channels.
• Analyze trade marketing performance to assess effectiveness and inform future strategy; provide actionable insights to drive continual optimization.
• Collaborate with internal stakeholders on SKU setup, retailer portal management, and the development of promotional tools and field training assets.
• Lead planning and execution of retail events and brand moments across key markets.
• Manage trade marketing budgets, ensuring efficient allocation of spend and accurate tracking.

Qualifications:

• Bachelor’s degree required; background in Marketing, Business, or related field preferred.
• 4+ years of experience in trade or retail marketing, ideally within beauty, wellness, or lifestyle categories.
• Deep understanding of the Sephora ecosystem; experience working with other prestige retailers is a strong plus.
• Strong grasp of consumer and retailer dynamics across omnichannel environments.
• Excellent project management skills with a high attention to detail and ability to manage multiple initiatives simultaneously.
• Strong communication and interpersonal skills to work effectively across departments and external partners.
• Highly proficient in Google Workspace, and project management platforms (e.g., Asana); experience with Slack preferred.